DRYWORLD Teams Up with Spartan Race to Revolutionize Performance Apparel in Adventure Racing


 Cutting-Edge Gear to Empower Athletes in the Ultimate Endurance Challenge

Strategic Alliance Unites Innovation and Performance for Unprecedented Racing Success

Santa Barbara, September 26, 2024 - PRISM MediaWire - DRYWORLD Brands Inc. (OTC: IBGR), a leading performance athletic brand, is excited to announce a ground-breaking partnership with Spartan Race, the global leader in extreme participation sports. The strategic alliance sees DRYWORLD become the exclusive and official compression partner of Spartan World Championships being held in Croatia and Greece in October and November respectively – it marks a significant milestone in both companies' commitment to pushing the boundaries of athletic performance and innovation.

Spartan Race, the global leader in extreme participation sports, is a series of obstacle races of varying difficulty, ranging from 3 miles to ultra-marathon distances of more than 50 kilometers taking place in 40+ countries across the globe. With a 10m+ community of followers across all social media platforms, significant attention from the Spartan community and social media platforms will be on the upcoming 100m and 5k Sprint World Championships in Croatia and the Trifecta World Championships in Greece.

Through the partnership, DRYWORLD will supply co-branded performance compression garments to Spartan athletes and fans attending the two events, with expected attendance of about 6,000 athletes and spectators. It is an amazing opportunity to get the brand and products in front of a community that is passionate and dedicated to health and fitness. In addition, selected Spartan athletes will collaborate with DRYWORLD, in the lead-up to, during, and post event to showcase why the compression collection is game-changing for athletes.

“DRYWORLD has a long history of appreciating and meeting the demands of serious athletes, making them the perfect partner for the inaugural 100m and 5k Sprint World Championships and the much anticipated test of endurance in Spartan’s spiritual home in Sparta for the Trifecta World Championships. We look forward to some incredible events, amazing performances and the finest in compression for our Spartan athletes!” 

Spartan Race Director of Global Partnerships, Emily leRoux

We are thrilled to join forces with Spartan Race. This partnership allows us to showcase our commitment to innovation and performance, and we are excited to equip the world’s most resilient athletes with gear that meets their highest demands.

Matt Weingart Co-CEO of DRYWORLD

For more information about the partnership and to follow the Spartan athletes as they prepare for the World Championship in DRYWORLD Compression gear, please visit www.dryworldshop.com or www.spartan.com.

DRYWORLD Shop | DRYWORLD Instagram | DRYWORLD Facebook | DRYWORLD Twitter

Contact: info@thedryworld.com

ABOUT SPARTAN

With more than 250 events across more than 40 countries on six continents, Spartan is the world’s largest obstacle course race (OCR) and endurance brand. Providing transformation through sport, Spartan attracts more than one million annual participants across all fitness levels, from beginners to elite.

For more information, visit  https://www.spartan.com/

Contact media@spartan.com

ABOUT DRYWORLD

DRYWORLD is a premium performance sports brand offering innovative, superior quality apparel and gear for the athlete in all of us. We build purpose-driven products that give all athletes the edge. Engineered by athletes, proven by science. Visit dryworldshop.com

Safe Harbor for Forward-Looking Statements

This press release contains forward-looking statements and is subject to risks and uncertainties. All statements other than statements of historical fact or relating to present facts or current conditions included in this press release are forward-looking statements. Forward-looking statements give our current reasonable expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as "anticipate," "estimate," "expect," "project," "plan," "intend," "believe," "may," "should," "can have," "likely" and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operating or financial performance or other events.

The forward-looking statements contained in this press release are based on reasonable assumptions we have made in light of our industry experience, perceptions of historical trends, current conditions, expected future developments and other factors we believe are appropriate under the circumstances. As you read and consider this press release you should understand that these statements are not guarantees of performance or results. They involve risks, uncertainties (many of which are beyond our control) and assumptions. Although we believe that these forward-looking statements are based on reasonable assumptions, you should be aware that many factors could affect our actual operating and financial performance and cause our performance to differ materially from the performance anticipated in the forward-looking statements. Should one or more of these risks or uncertainties materialize, or should any of these assumptions prove incorrect or change, our actual operating and financial performance may vary in material respects from the performance projected in these forward-looking statements.

Any forward-looking statement made by us in this press release speaks only as of the date of this press release. Factors or events that could cause our actual operating and financial performance to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to update any forward-looking statement, whether as a result of new information, future developments or otherwise.

For more information:
Ashlee Vogenthaler
PCG Advisory

646-343-5805
ashlee@pcgadvisory.com

Source: DRYWORLD Brands Inc.

Post a Comment

Previous Post Next Post